Hear from Duncan Aviation, Rockwell Collins, Garmin International's Social Media Experts during Avionics Webinar
Harnessing the Power of Social Media in Avionics
A New Webinar From Avionics Magazine
Wednesday, March 28, 2012, 11 a.m. Eastern Time
Beth Humble Team Leader, Social Media & Market Research Duncan Aviation | |
Lynda Braksiek Manager, Knowledge & Critical Skills Management, Rockwell Collins | |
Jake Jacobson Social Media Manager, Garmin International | |
Emily Feliz Editor in Chief, Avionics Magazine |
You don’t have to look far to see the impact social media, including Facebook, Twitter and LinkedIn, have had on our culture. It’s rare to find a person who doesn’t have a Facebook page! In just a few years, what started as a means to share baby pictures and reconnecting with old friends has morphed into a powerful tool for helping companies connect with their customers and better respond to needs and market demands.
For the avionics industry, OEMs, airframe manufacturers, and system installers all have a presence on social media sites, actively using the sites to announce new products, new contracts and company activities. But how does this social media traffic translate into a better way to do business for makers and installers of aircraft electronics equipment? And how are companies embracing these communication pathways?
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Our panel of experts will address these questions and answer questions about how they’re using social media to help their businesses.
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